Created in January 2015 by I DON’T DO CLUBS® founder Genese Jamilah, MUST LOVE BEARDS® is a national day party series for men who rock beards and women who can’t get enough of them. Women’s tickets are sold in advance to ensure the event is gender-balanced. Men are allowed into the event for free, beard or not.

Brand managers look to MUST LOVE BEARDS® when seeking:
*direct knowledge of the professional Black millennial consumer 
*digital and in-person engagement with professional Black men and women 
*to increase their market share of the $3.37 billion spend for the beard care products.

Want to sponsor the next MUST LOVE BEARDS®? Visit mustlovebeards.com and email partnerships@idontdoclubs.com. There is no vending at MUST LOVE BEARDS®

2020 EVENTS:

Queens, NY
Saturday, February 15, 2020

Washington, DC
Saturday, March 21, 2020

Due to the coronavirus, this event has been canceled. 

Boston, MA
Saturday, March 28, 2020

Due to the coronavirus, this event has been canceled. 

Brooklyn, NY
Saturday, May 2, 2020

Due to the coronavirus, this event has been canceled.